About Us

Odara means peace and tranquility but it also means beauty.

More than a word, it is a concept that brings together the good and the beautiful, the material and the spiritual.

Stay Odara. Be Odara. a call to prepare for life, to feel radiant on the outside and serene on the inside.

At its heart, Odara is about being kind to yourself.

Founded by Clara Gonçalves, Odara is the tangible expression of a spiritual awakening shaped by transformative journeys across the world. From the energy of Mexico to the ancestral wisdom of indigenous, Hindu and Mayan cultures, Clara embraced ways of living where inner harmony, connection with nature and the celebration of craftsmanship are at the core of life.

Returning to Portugal, she felt the urge to translate this vision into wearable art unique pieces infused with soul, meaning and respect for the planet. Odara is a Portuguese handmade fashion brand that uses macramé and other artisanal techniques to create new shapes, textures and sensations, honoring ancient traditions where spirituality comes first.

Organic cotton is at the root of Odara’s creations, in earthy and neutral tones that resonate with nature. Each piece is produced in small batches, following slow fashion principles and embracing the belief that the process is as valuable as the result.

More than something you wear, Odara is something you feel a way to bring beauty to the body and peace to the soul.

It’s about bringing beauty to the body and peace to the soul.